Samsung attracts Arabian consumers with latest TV lines

Samsung Electronics introduced a premium TV lineup including the 2023 Neo QLED, catching the attention of consumers in the Middle East. The company installed a premium mansion at Nikki Beach Resort in Dubai, UAE, and introduced home appliances and smart user experiences including 8K&SmartThings Zone, Gaming Room, Family Room, Neo QLED 8K 98-inch Super Large TV, and Sound Tower. 8K & SmartThings Zone presented SmartThings scenarios that control refrigerators, air purifiers, and robot vacuum cleaners through the 85-inch Neo QLED 8K. A 98-inch Neo QLED 4K and sound tower were connected to the living room, and an 85-inch Neo QLED 8K and Xbox were connected to the gaming room to show off powerful gaming environment. A 77-inch OLED was installed in the family room, and an 85-inch The Frame was installed in the bedroom and sports terrace. Samsung Electronics is strengthening content partnerships with local OTT companies in the Middle East, as well as business partnerships with Hue and Amazon Ring.

Samsung opens Pet Care Store at samsung.com

Samsung Electronics opened ‘Pet Care Store’ on samsung.com. Almost everything about pet goods and foods are sold in the store. The store is linked to SmartThings such as AI monitoring zetbot, allergy detector allerzen, stain remover Bespoke Grande AI, air purifier Bespoke cube Air Petcare, Bespoke, windless cooler, and automated feeder Petfeeder. If you register your pet's epitaph through the 'iSyLab' AniPuppy app by the 24th and purchase a pet appliance from the store, you can receive Samsung Fire & Marine Insurance pet insurance free of charge. If you post a photo product review, you can receive a pet wearable product as a gift.